Before I get to anything that may come across as negative, let me say that I follow lots of people who work in at my local paper, The Knoxville New Sentinel. And there’s one huge reason I follow them…
They are engaging.
(I’m going to go ahead and get my #followfriday in now so you can follow [...]
Is Your Newsroom Using Twitter? Effectively?
Headlines and Titles–Writing for Reader AND Search Engines
In this quick SEO (search engine optimization) discussion, I want to talk about how the headlines of your posts and articles relate to search engines along with the URLs of your posts and the Title tag. As far as SEO goes, we’ll keep it simple and only address these three subjects in this post, but [...]