Tennessee’s Four Dailies To Share Content

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From the Memphis Flyer:

Representatives of the four largest newspapers of Tennessee — Nashville’s Tennessean, Memphis’ Commercial Appeal, Chattanooga Times-Free Press and Knoxville’s News Sentinel — met Feb. 4, 2009, to explore opportunities to cooperate to leverage their resources. During the discussion, all agreed that readers would be best served if the papers found ways to eliminate duplicate effort and share content of interest throughout the state.

The Tennessee Press Association has also created a share program for smaller papers across the state.

You can look at this in a couple of ways. First of all, keeping Tennessee local with a share program lessens the need for AP content. It also saves money.

We will see more of this in the future.

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