I’ll Pay For That If You Do This

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Russ McBee reviews his newly purchased Kindle 2 at this post at his self-titled blog.

He also gives a bit of advice to his local newspaper on how they could make some money off of him.

I haven’t subscribed to a daily paper in about 15 years, and I’ve never paid for a subscription to the Knoxville News Sentinel, so I’ve kind of startled myself by taking out a Kindle subscription to the Washington Post. For $10 a month, I get the Kindle edition of the paper pushed down to my device every morning (including Sundays); it seems to contain basically everything in the print edition that I would care about. It’s missing the classifieds, comics, TV listings, crossword, and other such features, but I wouldn’t be interested in those things anyway.

This is a point I think newspaper publishers might be missing: people who subscribe to the Kindle edition probably aren’t likely to be subscribers to the dead-tree version. I think they’re likelier to be people like me, who have been reading the free edition of the paper on the Web for years now. For that reason, I suspect Kindle subscriptions would represent a new source of revenue for newspapers, rather than a shift from dead-tree subscribers to Kindle subscribers.

I’m assuming that KNS is listening to McBee. If they aren’t, they should be.

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  1. Backroadsnews said March 16, 2009 | Permalink

    Okay. NewsTechZilla needs to do a layman’s tutorial on how to put a newspaper on kindle.

  2. Scott Adcox said March 17, 2009 | Permalink

    Step 1 — contact Amazon.
    Step 2 — follow their instructions.

    Ok, seriously, I’m not sure what steps you would go through other than those. It seems to me that the ‘gotcha’ with the Kindle is that you have to go through Amazon. I can see where being locked in with a provider would be a drawback, but it’s going to take some extraordinary action to accomplish extraordinary things, right?


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