The Financial Value Of A Blog

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Mindy McAdams is focusing on the business models of financially successful blogs.

I’m fascinated by this post at 24/7 Wall Street: The 25 Most Valuable Blogs. Maybe my fascination is unwarranted — I don’t claim to have a head for business, and perhaps the clean-sounding logic in the article would fail to impress a savvy business analyst. But until someone tells me otherwise, I’m going to consider this a tutorial in online content that pays its own way.

What is a blog worth? And should we be looking at online content that is paying for itself.

I say yes.

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