Three Rules That Have Evolved

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Romenesko spotlights Robert Niles’ excellent post on three rules of journalism and how the market is changing.

Robert Niles‘ list:
Old rule: You can’t cover something in which you are personally involved.

New rule: Tell your readers how you are involved and how that’s shaped your reporting.

Old rule: You must present all sides of a story, being fair to each.

New rule: Report the truth and debunk the lies.

Old rule: There must be a wall between advertising and editorial.

New rule: Sell ads into ad space and report news in editorial space. And make sure to show the reader the difference.

Words of wisdom on the evolution of news in the Internet age.

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One Comment

  1. lovable liberal said January 19, 2009 | Permalink

    Rule number 2 would definitely make journalism work better for me.


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