From the Reflections of a Newsosaur:
Profit-pinched newspapers trying to save money by cutting back on the newsprint they consume will be hammered by a 23% increase in the cost of whatever paper they do buy this year, fears one analyst.
If Paul Ginocchio of Deutsche Bank is right, newspapers that already have trimmed page sizes, eliminated stock tables and scrapped op-ed sections will have no alternative but to pay the sharply higher price for newsprint – unless they can find even more ways to shrink their already shrunken newsholes.
This will be challenging for all newspapers. With prices rising, there will be cuts.
Where will those cuts be? Staff? Distribution?
For papers that are already suffering advertising loses, this is daunting news indeed.
Tags: Advertising, Cost Margins, Increases, Newsprint
WANT TO READ MORE?